Ismael Valdez - Quotes
Were those billboards expensive?
Yeah, they were. But what was more expensive is not making the money.
Ismael Valdez
Jimmy John - Quotes
Performers, Not Stories
People either perform or they tell you stories.
I invest in performers. I don’t want stories - I’ve heard enough.
Jason Wersland - Quotes
PR is what makes growth possible
The most important thing is press and PR. If you don't have it, you won't grow. You need people talking about it - magazines, articles, Instagram, anything you can get. Otherwise, people don't even know it exists. PR is the piece that makes everything work.
Jason Wersland
Wisdom
